I love me some Marina & The Diamonds. She’s like Landa Del Rey, only she’s having a lot more fun at it.

Marina & The Diamonds // “Primadonna”

The video and the single are definitely in keeping with those from her last album, The Family Jewels — a bit of a statement, a bit of a good time. There’s something biting and ironic underneath it, but it doesn’t stop us from taking it at face value, either.

About her new album Electra Love she has said: :It’s an ode to dysfunctional love. I based the project around character types commonly found in love stories, film and theater, usually ones associated with power and control in love, as opposed to weakness or defeat. I guess it was a way of dealing with the embarrassment that, for the first time in my life, I got ‘played.’ Rejection is a universally embarrassing topic and Electra Heart is my response to that. It is a frank album.”

Which is a hell of a lot more thought than most pop artists put into their albums.